2007 Salvation Army Annual Report

Copywriter: Tommy Fiorito

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Salvation Army Annual Report

Annual Report for the Massachusetts branch of the Salvation Army sent to donors. Read more

Fidelity Investments New Customer Acquisition Test

This direct mail package was sent out to prospects who inquired about product offerings. 2 formats were tested. The first format was a slim jim brochure in a business envelope encouraging prospects to send for an application. The second was an oversized envelope holding a brochure and built-in application. Read more