Oversized self-mailer featuring cover die-cut sent to mid-level IT managers of Fortune 1000 companies. This lead generation mailer offered a white paper on the topic of network security.
Self-mailer invitation sent to C-Suite of financial institutions inviting them to join ESPN’s Chris Berman for an Executive Breakfast.
Interactive circle self-mailer sent out to existing high-net worth Fleet Bank customers incenting them to invest with Fleet’s Quick & Reilly brokerage company. 2 offers were tested and the creative was also versioned by household income.
